Websites thatconvert.convince.compound.compose.captivate.Not templates.
I help small & medium businesses replace tired websites with calm, considered ones — custom website design & development, end-to-end, so the internet finally treats your work the way it deserves.

— What I do
I help small & medium businesses turn a scattered online presence into a strategic website that quietly does the work — attracting the right people, answering their questions, and giving them a clear next step. Mostly on WordPress, always custom.
— Services
Four things.
Done properly.
Full Website Build
Strategy, design, and build for small & medium businesses — shaped around the way you actually work, not a template.
eCommerce Store
WooCommerce or Shopify stores set up properly — catalogue, cart, checkout, payments, and a CMS you can run yourself.
Speaker · Coach · Author
A focused service through my sister studio, StageNexa — for people whose personal brand is the business.
Care & Maintenance
A monthly retainer for updates, backups, security, uptime, and the small edits you'd rather hand off.
— Selected work
A few sites,
recently shipped.
— The method
Six calm steps.
Refined over hundreds of projects. Every engagement is a little different, but this is the rhythm I return to — because it keeps timelines honest, expectations clear, and revisions rare.
- 01
Discovery call
A free 30-minute call to understand your business, your audience, and what your website actually needs to do.
- 02
Written scope
A plain-English proposal — pages, features, timeline, and price — locked in before any work begins.
- 03
Research & structure
Sitemap, user flow, and content direction. We agree what each page is for before a single pixel is drawn.
- 04
Design
Custom design built around your real words, images, and offer — reviewed together in clear, revision-friendly rounds.
- 05
Build
Hand-built on the platform that fits — WordPress, Shopify, Webflow, Framer, or custom — clean, fast, mobile-first.
- 06
Launch & handover
A Loom walkthrough of your CMS, on-page SEO, analytics wired up, and 30 days of post-launch support included.
— Let's work together
Have a project in mind?
Book 30 minutes on my calendar. Free, no pitch — a real conversation about what you're building and the calmest way to get it live.





